According to Thomson Reuters and Interbrand 40 years ago, only 5% of a company's market value was attributed to intangible assets, today this has increased to on average 75%. What are a company's intangible asset? None physical assets such as: Company brand recognition Personal/professional reputation of employees Business methodologies Goodwill Customer loyalty Among other things,... Continue Reading →
When the construction ‘logo’ blossoms
After many years of striving to build positive communication between the construction company’s ‘logo’ and the colleagues wearing that logo, I have built a passion for developing clear, two-way and mutually beneficial communication strategies. When a construction company takes over an ongoing contract, it doesn’t just inherit the project deliverables, it inherits the deliverers too.... Continue Reading →
Hard-hat to toe-cap, mind the perception gap
From hard-hat to toe-cap. Ever wondered where the sayings, ‘head strong’, ‘gut instinct’ and ‘finding your feet’ come from. As human beings we receive and react to communication in all manner of ways. As a successful and highly-commended communications professional working in the construction and infrastructure industry, I have done my fair share of studying.... Continue Reading →
Ten golden nuggets from the IoIC Insight Seminar
IoIC Insight Seminar #ioicinsight17 The Value of the Employee Voice As I got ready I contemplated on the event ahead. I always gain so much when attending IoIC events and wish I could get to more, so I was thrilled to be attending the ‘Insight’ seminar 2017. I did what I expect most attendees do,... Continue Reading →
Two Ingredients for Successful Communications Business Partnering
Horacio Nelson had these magic ingredients... Dame Cicely Saunders had them too... do you?
Attracting Post-Millenials is the easy bit!
Attracting post-millennials is one thing... Engaging and retaining post-millennials will require a well thought-out Internal Communications Strategy...Are you ready?
When digital networking is NOT working…
Digital networking is fast becoming the silent killer of actual face to face communication...Will your business fall foul to a digital overdose...